Berman Tabacco is pleased to welcome Jeffrey V. Rocha as an associate attorney in its San Francisco office. Prior to joining the firm in 2019, Jeff focused his practice on commercial litigation in the areas of fraud and unfair business practices, as well as professional liability, consumer protection, transportation, and employment and labor. Jeff is a 2014 graduate of the University of San Francisco School of Law. Jeff was named a “Rising Star” by Northern California Super Lawyers Magazine in 2018 and 2019.
Before studying law, Jeff earned a B.S. in Business Administration with a concentration in Corporate Finance from California State University, Fresno. After completing his undergraduate studies, Jeff worked for a national brokerage firm as a series 7 and 63 licensed senior broker.